Importance of Elder Care

SENIOR CARE – A MASSIVE OPPORTUNITY

1) $ 4 Billion (Rs 30,000 crores) Industry
• Growing at 20% p.a but totally unorganized and lacking professionalism

2) 104 million (10.4 crore) people in India are aged 60+
• 1 in 10 is an Elderly. This will become 1 in 6 in 20 years

3) Aged population is growing fast
• 60+ population will be 173 million (17 crores) by 2026 (est.)

4) Families want their elderly to “AGE-AT-HOME”
• 90% elderly do NOT want to move to an old age home
• Yet, more elderly are staying alone, as children live separately

5) The elderly need significant support at home
• 4 out of 5 need help with at least 1 domestic help activity
• 6 out of 10 elderly had falls in the last 2 years
• 1 in 5 need hospitalisation or clinical check-ups annually
• 1 in 10 elderly worry about safety & security

THE PROBLEMS OF AGEING:

Physical Health

• Acute Care needs
• Chronic Diseases
• Mobility issues
• Emergency Hospitalisation
• Fall risk at home
• Insomnia
• Loss of hearing & vision

Mental Health

• Loneliness/Depression
• Memory Loss
• Confusion
• Dementia & Alzheimer’s
• Social isolation
• Lack of engagement (e.g. hobbies, interests)

Daily Living

• Lack of companionship
• Home security concerns
• Home Care quality
• Challenges with
• Medication Management
• Mobility Assistance